Strategic Plan July 2017 to June 2021
Brighton Center employees believe strongly in the community's ability to set its own agenda and to work with us as partners to achieve results. We believe families know their situations best and are capable of making decisions that impact their lives. This philosophy, which is reflective of our core values and mission of the agency, guides us in our interpretation of community assessment data. In 2016, a full community assessment was completed that included interviewing 667 individuals (mostly people who have received services) from Campbell, Kenton, and Boone Counties; 78 employees; 39 volunteers; and 47 key community stakeholders. We also looked at an extensive analysis of the demographics of all 8 counties was compiled; captures a snapshot of regional efforts; and identified local, state, and national trends.
Some relevant information pertaining to the respondents is as follows:
- 67% of individuals surveyed were ages 18 to 49 (50% between 25 and 49)
- 75% of respondents were female, single or divorced (70%), and Caucasian (72%)
- 63% have lived in Northern Kentucky for 10 years or more
- Most households (67%) are working, approximately 40% report not working the hours they want, and 70% are working 1 job. Nearly half reported their income was not enough to meet their basic needs
- 40% have at least some college to a graduate degree
- 89% of respondents reported having someone they can count on in their life and 23% reported having someone that is holding them back.
From this assessment came a set of critical issues that will be the focus of Brighton Center’s work for the next five years. A common thread was apparent as we pulled together all the trends: individuals understand how critical good employment and education is to their success and that of their children. Job attainment, education, better finances, response to heroin and other drugs, and affordable activities for youth were all prioritized as essential in strengthening families and communities.
Education, Employment, and Financial Education
Goal: The education, employment, and financial education needs for our families are met resulting in a career that allows families to achieve their financial goals.
- Expand job coaching and career advancement services for customers progressing to 200% of federal poverty guidelines.
- Expansion of nontraditional skill training opportunities such as on the job training, internships, paid work experience, and short term skill training in high-demand sectors.
- Ensure sustainability, integration, and expansion of financial education and products that advance financial prosperity and assets.
- Connect and integrate neighborhood based work with individuals and families services related to education, employment, and finances.
Services for Youth (school age to 24)
Goal: Ensure youth have the supports and services necessary to reach their full potential and are positioned to achieve success in life.
- Expand Youth Leadership Development, inclusive of in-school and out-of-school time, with a priority emphasis on high need schools.
- Implement and advance the Opportunity Youth plan.
- Imbed a youth centric approach across programs, inclusive of peer to peer elements.
- Partner with youth, parents, and other caring adults to advocate for children and youths' educational needs and opportunities.
Goal: Our response to the heroin epidemic is clearly communicated and aligned with the community, and active steps are taken to ensure that the needs of our families are addressed.
- Support the comprehensive community response to substance abuse prevention for youth, starting with Campbell County.
- Expansion of Brighton Recovery Center for Women in Campbell County.
- Expand family and employer/work-based education and support for those who have loved-ones struggling with the disease.
- Seek key partnerships that align with our holistic wrap around support services that can help reduce stressors that trigger relapse.
- Strengthening workforce re-entry for those with criminal backgrounds as a result of their disease.
Goal: The organization fully integrates services internally and within the community.
- Identify and implement a data management system and other automation efficiencies, allowing a focus on integration of services, equity, and internal systems.
- Re-envision and build capacity to better meet our customers’ needs through volunteer utilization and management, with particular attention to supporting youth.
- To advance the two-generation approach, integrate a common Family Centered Coaching experience with special attention to strengthening our work with domestic violence, health and wellness, trauma, and social capital.
- Internally create, and externally participate in, the dialog and actions to advance racial equity (the systematic fair treatment of all people of all races that results in equitable opportunities and outcomes for everyone).
- Define our public policy platform and expand our advocacy presence on issues relevant to the individuals and families we serve.
- Elevate development and communication efforts with innovative strategies reaching every audience, inclusive of all generations.